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Successful Yard Sales

How to Plan, Promote and Execute a Spectacular Sale

By Tenna Perry

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Callum also cautions against using your computer to make signs on paper. "They can't be read from the road, and you have to wrap them around a pole," she says. "Who knows what it is? Could be a "lost cat" sign." Before placing signs, however, check with your neighborhood to be sure there are no restrictions. Some may have ordinances against signs and sales.

Waggoner suggests putting a box near the road that is marked "free" with items you're willing to give away. She says it attracts people, and "it is the one 'F' word everyone loves to see."

"For the early birds, have some coffee and donuts," says Waggoner. "Customers will be willing to pay a bit more and not haggle with you so much if you fill them up and make them feel cared about."

Preparing the Sales Floor
Arranging your goods in an attractive and easy-to-access manner, just as any good retail store would, is important to maximize sales.

"Whenever possible I have everything ready to go on tables or just inside the garage to be rushed out first thing in the morning," says Callum. "Clothes should be hung up whenever possible. If unable to hang items, be sure to keep sizes together and neatly folded. Try to keep the pile neat, even though people will paw through it." However, she discourages putting clothes in a box where they will likely be ripped through.

Callum also suggests keeping like sizes an age-appropriate items together. She also recommends that hair bands, belts and bags that go with an outfit be pinned to the label or shirt front to avoid being lost.


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